Oak restaurant, bringing the community of Laguna Beach, a new local flavor of rustic modern comfort food. An ocean view bar dedicated to creating craft cocktails with exotic flavors, wine by the glass, brewed ales, IPA’s and lagers.

Casinos with slots help promote restaurant brands. Slot machines are often found in casinos and can be found in both land-based and online casinos and in different themes such as Football Inspired Slots. Slot machines help promote a casino’s brand by encouraging players to visit the establishment for other reasons as well. Players who enjoy slots will generally visit a casino more frequently, which can lead to increased visitation of the restaurant or bar associated with that casino.

Slot machines are popular in casinos, and as a result, many slot machines have restaurants associated with them. When players hit a winning combination at a slot machine, they may receive credits that can be used at the associated restaurant. In many cases, restaurants receive a share of the revenue generated by players who use their credits at the establishment. This helps to promote the restaurant brand and attract new customers.

In some cases, restaurants pay the casino to have their ad displayed on the screen for a set amount of time.

Challenge

A new restaurant concept that is deeply ingrained in the community with ties to top chefs from the region required a solid marketing foundation that could expand as the business did. Oak’s proximity to downtown Laguna Beach and spectacular ocean views, underlined the necessity for a brand that was simple not over stated, yet spoke elegance. Creating a brand that could be leveraged online and offline for a complete identity (business cards, letterhead, envelopes, building signage, food menus, beverage menus, wine menus and a kids menus). An integrated mobile compliant digital marketing solution with social media channels were crucial to the overall strategy.

Approach

PAK Digital selected WordPress as the back end technology, utilizing our custom themes to align with the restaurants brand strategy. The ability to integrate industry standard tools allowing authorized administrators the ability to update/manage components on demand were our #1 priority. Our content editors crafted fun and engaging content that can also be leveraged in social media channels. The website is compliant with the top internet browsers on desktop and mobile devices. Acting as the marketing agency of record our team is tasked with the daily management of the website, social media and search marketing strategies.

Results

The success of the oak restaurant, their comprehensive digital marketing strategy and engagement within the community with continue to evolve. The greatest measurement of any business will be their reviews and word of mouth marketing sharing the enthusiasm with friends and family.