A PAK Digital client for nearly 20 years, Cohen Asset Management is a privately held real estate investment firm located in Los Angeles and New Jersey. Cohen Asset continues to add to their extensive portfolio located throughout Northern & Southern California, Phoenix Arizona, New Jersey, Philadelphia, Dallas Texas, Allentown Pennsylvania and Baltimore Washington.
Challenge
The initial strategy for Cohen Asset Management was to create an online brand that could be leveraged offline and expanded online to match their future growth. Lacking a robust professional digital library of their expanding portfolio required extensive photography to be completed for each property. Over the years the organization has continued their projected growth which in turn necessitated secure features for their investors and employees be added to their online portal.
Approach
Selecting a technology stack that balances enterprise-grade security with flexibility and scalability is critical to meeting evolving brand requirements. PAK Digital implemented a WordPress-based architecture for Cohen Asset Management, leveraging its extensible framework to support both performance and customization at scale. The solution incorporates secure investor access portals, role-based permissions, and encrypted communication protocols to protect sensitive data. The platform is engineered for cross-browser compatibility and responsive performance, ensuring a seamless experience across modern desktop and mobile environments.features were a necessity. Without saying the website is compliant with the top internet browsers on your desktop and mobile devices.
Results
The Cohen Asset website is the first place prospective investors go to perform their research on our firm. For the 1st quarter 2026 we’ve seen over 81% of our traffic generated from new potential partners with over 78% of those visitors using their mobile devices.